By the Numbers
Industry | Professional Services
Conversation starters with accenture
The challenge
The Catch
The Strategy
RAD AI used our LLMs to analyze and understand the intentionality of the language being used in and around the real-world conversations within this talent pool. What our AI unearthed defined the content strategies and messaging pillars intended to drive the right audiences to Accenture in new ways and mark an improvement in blog engagement.
Beginning conversations with potentital candidates much earlier in their journey, this proved an accelerant for potential long-term conversion.
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Transitioning content from corporate data to a more human perspective, offering a day-to-day glimpse of life at Accenture
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Continuing content ranking and targeted optimization aligned with primary, secondary, and cultural interests of the segmented audiences of high potentials.
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Bringing thought leadership to life with original, less formally produced content proven memorable and highly shareable within these audience segments.
The Strategy
RAD AI used our LLMs to analyze and understand the intentionality of the language being used in and around the real-world conversations within this talent pool. What our AI unearthed defined the content strategies and messaging pillars intended to drive the right audiences to Accenture in new ways and mark an improvement in blog engagement.
Beginning conversations with potentital candidates much earlier in their journey, this proved an accelerant for potential long-term conversion.
Transitioning content from corporate data to a more human perspective, offering a day-to-day glimpse of life at Accenture
Continuing content ranking and targeted optimization aligned with primary, secondary, and cultural interests of the segmented audiences of high potentials.
Bringing thought leadership to life with original, less formally produced content proven memorable and highly shareable within these audience segments.