Why RAD INTEL FOR Education

Leading colleges across the nation come to Intel to develop authentic influencer campaigns.

RAD Intel's AI is used to guide the influencer selection process and inform the creative strategy for each activation.

Key Challenges

Aggregating data from 5 social networks to identify the optimal creative strategy.

Benchmarking the brands historical content performance across owned and social channels.

Identifying influencers that have overlapping interests with the AI-informed persona.

Remove All Doubt

Creative intelligence delivers authentic influencer marketing for colleges across the country.

Marketing Objectives

Create awareness around key college programs for target student audiences.

Deliver authentic content that can be repurposed across the entire marketing mix.

Deliver guaranteed reach and engagement by influencer.

Analyze the content and creator performance with custom-built AI to inform future marketing decisions.

Secure comprehensive digital rights for paid advertising.

654% Engagement Rate Improvement

Before RAD Intel

5.3M

Organic Views

4.1%

Engagement Rate

217K

Total Engagements

5.3M

Organic Views

4.1%

Engagement Rate

217K

Total Engagements

Using RAD Intel

12.3M

AI-informed Views

7.1%

Engagement Rate

873K

Total Engagements

12.3M

AI-informed Views

7.1%

Engagement Rate

873K

Total Engagements

The RAD Intel solution has been an integral part of transforming and scaling our digital product offering...”

Mike Rosen

Chief Revenue Officer

RAD INTEL RESULTS

By the Numbers

203

AI-Informed Content
Stop guessing with your influencer marketing budget. RAD Intel uses creative intelligence  to guide campaign and content strategy by activation channel.

38

Total Influencers Activated
Marketers have biased opinions about which influencer will or won’t work. RAD Intel is used to remove biased opinions about what the campaign strategy should be.

90%

Better Audience Alignment
Sustain scale with actionable creative intelligence and content insights. RAD Intel almost doubled the engagement rate while delivering 2.5X more views.

203

AI-Informed Content
Stop guessing with your influencer marketing budget. RAD Intel uses creative intelligence  to guide campaign and content strategy by activation channel.

38

Total Influencers Activated
Marketers have biased opinions about which influencer will or won’t work. RAD Intel is used to remove biased opinions about what the campaign strategy should be.

90%

Better Audience Alignment
Sustain scale with actionable creative intelligence and content insights. RAD Intel almost doubled the engagement rate while delivering 2.5X more views.

Industry | Education

RAD Intel Boosts College Influencer Campaigns

Why RAD INTEL FOR Education

Key Challenges

Remove All Doubt

Marketing Objectives

654% Engagement Rate Improvement

Before RAD Intel

5.3M

4.1%

217K

5.3M

4.1%

217K

Using RAD Intel

12.3M

7.1%

873K

12.3M

7.1%

873K

RAD INTEL RESULTS

By the Numbers

203

38

90%

203

38

90%

Get creative intelligence for your next education campaign.